CARLSBAD, CALIF. –Studio 2055 announced today that its corporate name change is now Comet Creative, following an extensive rebranding effort to coincide with the marketing firm’s 30th anniversary.
The company, headquartered in Carlsbad, Calif., was founded by Principal/Creative Director Nanette Newbry in 1986 as a graphic design studio. Since then, the company has expanded to become a full-service design and marketing firm with six employees, offering clients branding, design, digital and marketing strategy solutions.
The company’s previous name was a direct reference to the street address of the studio. Having recently opened an office in Los Angeles, Comet Creative is now positioned to more effectively work with clients throughout Southern California, Arizona and beyond.
Over the years, the firm has worked with such global brands as the Gemological Institute of America, Twentieth Century Fox, Four Seasons and TaylorMade, as well as a wide range of local and regional clients, including Reno Contracting, Hope-Amundson, Museum of Encaustic Art, Z BioScience and ACI Last Mile Network, among others.
The name Comet Creative better reflects the vibrant personality and dynamic image the firm has nurtured over the last 30 years and captures its expanded business services and market area.“Comets are beautiful, massive and visible from Earth,” said Newbry. “It is a perfect metaphor for the work that Comet Creative is focused on in defining a company’s brand, like the core of a comet, and extending the influence of that brand, like the tail of a comet.”
The firm chose Sept. 22, the Fall Equinox, to formally announce the rebranding to Comet Creative.
“The Fall Equinox represents a dramatic change of where the sun is traveling,” stated Richard Dowdy, co-owner and the firm’s COO and editor. “The northern and southern hemispheres are equally balanced between night and day. This describes what we achieve with our clients and through our work and play. We are excited about entering this new phase for our business and discovering what the future holds for us and our client partners. The sky truly is the limit.”
About Comet Creative
Under the leadership of Principal/Creative Director Nanette Newbry and Co-Owner/COO Richard Dowdy, Comet Creative generates dynamic connections between clients and their ideal customer, opening doors of opportunity by considering every brand situation. The firm has a vested interest in the design of great brands wherever the stories are told. For more information, please visit wearecomet.com or call (760) 729-8205.